Founded by Andy Farrow, Managing Director of Northern Music Co., the company draws on over 35 years of management experience with artists such as Opeth, 65daysofstatic, Oceansize, Paradise Lost, Devin Townsend, Katatonia, Skindred and Soilwork. 

AMF prides itself on being present and active in all areas of an artist's career: we work alongside existing management teams without encroaching on their role, focusing on strategies that drive both creative development and publishing revenue. The extensive expertise in band management informs our proactive approach across strong deal negotiation, marketing strategy, touring opportunities, and long-term career planning.

Alongside core publishing services – including worldwide royalty collection through Kobalt’s global administration system – we place a strong emphasis on synchronisation, leveraging our extensive network across film, television, gaming, and advertising.

Andy’s management role has helped secure major synch placements with brands and platforms including Orange Mobile, No Man’s Sky, Netflix’s Clark, Clarion Hi-Fi, The O.C., CBeebies, and Grand Theft Auto IV. Our catalogue has also featured in TV and gaming productions such as NCIS: Los Angeles, The Rookie, Peacemaker, Beavis & Butt-Head, DiRT: Showdown, Guitar Hero TV, Watch Dogs: Legion, Muse Dash and more.

A live activity tracking feed allows us to monitor income and synch activity from initial discussions through completion, and to provide our roster with detailed reporting including global chart data and monetisation of user-generated content across streaming and social media platforms.

With a proven track record across publishing, management, and synchronisation, AMF remains committed to supporting its roster at every stage of their careers. We ensure their music reaches the widest audiences, while maximising opportunities for both creative and commercial growth.

Licensing

As the demand for music grows alongside online and mobile platforms, AMF offers a growing catalogue of songs created by some of the most renowned rock artists and songwriters from around the world.

Whether you need a heavy riff or ambient electronic/rock soundtrack for use in film, TV, advertising or video games, we are happy to come up with suitable suggestions from our repertoire.

AMF offers a personal and professional service in the provision of any sample audio, copyright, or other information you might request regarding potential synchronisation licensing; while utilising Kobalt’s renowned administrative efficiency.

Our focus is not necessarily to land lucrative synchs with high exposure, but to work alongside our songwriters to find projects that fit with their long-term career development. We are therefore open to licensing requests from global advertising agencies to independent productions.

If you think our music would work for you, get in touch!